A celebration of color, craftsmanship, and innovative weaving, the Parade Rug transforms a classic plaid into a bold, contemporary statement. Featuring a striking interplay of ombré transitions and oversized patterning, Parade reveals the beauty of finely calibrated color through a design that feels both artistic and architectural.

Developed by the Chilewich design team, the pattern began as an illustrated concept that was translated into a hand-painted weave draft before being brought to life on the loom. The result is a dynamic progression of line and color that creates visual movement across the surface. Thanks to the generous scale of the repeat, each rug showcases its own unique composition, making every piece distinct.

Crafted from Chilewich's signature phthalate-free TerraStrand® yarns, the Parade Rug delivers exceptional durability, easy maintenance, and lasting performance. Suitable for both indoor and outdoor environments, it offers the perfect balance of sophisticated design and everyday practicality.

Made in the USA and designed with sustainability in mind, the rug contains a minimum of 18% recycled content and 8% rapidly renewable content, reflecting Chilewich's commitment to responsible manufacturing and enduring quality.

Features

• Bold oversized plaid with artful ombré color transitions
• Inspired by a hand-painted weave draft developed by the Chilewich design team
• Dynamic progression of line and color creates visual movement
• Large-scale repeat ensures each rug has a unique appearance
• Suitable for indoor and outdoor use
• Durable, easy-to-clean woven construction
• Crafted from phthalate-free TerraStrand® yarns
• Minimum 18% recycled content
• Minimum 8% rapidly renewable content
• Designed for long-lasting performance
• Made in the USA
• Available in standard and custom sizes

Materials

• Phthalate-free TerraStrand® yarns
• Synthetic latex backing

Origin

Made in USA

Use

Indoor / Outdoor

Standard Sizing Notes

• Runner widths vary by length:
  • 6' Runner: 2'2" wide
  • 9' Runner: 2'6" wide
• Production tolerance allows for approximately ±2" overall.

Custom Rug Information

Custom woven floor mats are available to accommodate a variety of residential and commercial applications.

• Latex backing with self-bound edges
• Custom size tolerance of approximately ±½" to 1"
• Lead time of approximately 3 weeks
• Special shapes require a template or CAD file
• Slight variations in texture and pattern alignment may occur
• Pattern alignment may vary on seamed items
• All custom orders are final sale

Sustainability

Founded in 2000 by designer Sandy Chilewich, Chilewich has built its reputation on transforming everyday textiles through innovative materials, thoughtful design, and exceptional durability. By creating products that withstand decades of daily use while minimizing the need for replacement and intensive maintenance, the company embraces longevity as a cornerstone of sustainability.

The Parade Rug reflects this philosophy through its combination of artistic design, resilient performance, and responsible manufacturing—bringing vibrant color, distinctive character, and enduring beauty to indoor and outdoor spaces alike.